PROMOTIONAL RESOURCES

Promote your presence at the 2022 RCA Conference! Click on the marketing materials below to start generating buzz and let everyone know you are a RCA speaker, exhibitor or volunteer. 

Social Media Messaging

Promote the RCA Conference by sharing the following messages on your own social media accounts (i.e. Twitter, LinkedIn, Facebook and Instagram). Links have already been shortened, so you can copy and paste these posts to your favorite social media outlets right away.

First, make sure you're following our social media accounts.

Twitter: @culinology

Facebook: @culinology

LinkedIn: Research Chefs Association

Instagram: @culinology

Official Hashtag: #RCA2022

You can also request to join the Research Chefs Association group on LinkedIn, which is a great audience filled with pre-approved people interested in culinary arts, food science and product development.

Now, start posting on your social media channels to increase exposure of your session and the event.

Tip: Add a graphic from this webpage to take your posts to the next level. 

Twitter

Utilize Twitter as you would a mini blog. Share articles about the RCA Conference or drive people to the conference website. The idea is to keep posts short and simple since you’re restricted to 280 characters.

Tip: Twitter will automatically shorten any hyperlink, so don’t worry about its length.

General

  • Join me in Atlanta for three days of top-notch education and networking at #RCA2022 in March! https://bit.ly/2NhJckK
  • Are you ready to ignite your senses with RCA? Join me in Atlanta, March 23-25 for #RCA2022 Register now: https://bit.ly/2IpIK2S
  • Getting to connect and collaborate with fellow food product development professionals is one of my favorite parts of #RCA2022!  Find out what networking events RCA is serving up for us.  https://bit.ly/2Ng5HGx

Exhibitor

  • Are you ready to explore new products and flavors at the Culinology® Expo? Make sure to add booth [#XXX] to your list of must-see companies! Start planning your expo experience today: https://bit.ly/2NZHkCv
  • [COMPANY NAME] is exhibiting at #RCA2022, March 23-25 in Atlanta, GA. Register today to join us for top-notch education and exciting networking opportunities. https://bit.ly/2IpIK2S
  • Are you ready to ignite your senses with RCA? Stop by booth [#XXX] to learn more about our products! #RCA2022 https://bit.ly/2IpIK2S

Speaker

  • I’m looking forward to presenting on [SESSION TOPIC] at #RCA2022, March 23-25 in Atlanta! https://bit.ly/2NhJckK
  • I’m presenting on [SESSION TOPIC] at #RCA2022. Don’t forget to tweet me questions to answer during my presentation! https://bit.ly/2NhJckK

Facebook

Unlike the other platforms, you can be more casual on Facebook. Start a conversation and check back to weigh in on comments. Don’t be afraid to comment on your own post; it’s a great way to start the conversation.

General

  • #RCA2022 is providing valuable educational sessions that are hyper-targeted for professionals in food product development! Check out the agenda to see who’s presenting:  https://bit.ly/2DOacJ7
  • [COMPANY NAME] favorite part of the #RCA2022 is the opportunity to meet with my colleagues and make new connections during high-energy networking events. What’s yours? https://bit.ly/2zKZIGk

Exhibitor

  • Learn fresh techniques and discover cutting-edge, innovative products at the #RCA2022 Culinology® Expo. Stop by our booth [#XXX] to learn what [COMPANY NAME] offers. https://bit.ly/2NhJckK
  • Gain insights on the hottest topics in food product development at #RCA2022! Register now and make sure to stop by booth [#XXX] to say hello! https://bit.ly/2NiGoDQ
  • What trends do you want to see at the #RCA2022 Culinology® Expo? I’m looking forward to [insert trend]. Stop by booth [#XXX] to see [COMPANY NAME] latest innovations. https://bit.ly/2P1BxZn

Speaker

  • Attending #RCA2022 is crucial for staying up-to-date on industry trends like [SESSION TOPIC]. You’ll learn a lot from my session, such as [BRIEF DESCRIPTION OF SESSION LEARNING OUTCOMES]. Learn more: https://bit.ly/2NiGoDQ

LinkedIn

Post professional content about the conference to your LinkedIn profile like industry articles related to keynote speakers, breakout sessions, and the popular expo hall. Start conversations focused on the professional benefits tied to the educational and networking opportunities being offered.

Tip: When you add a link to your post, a preview image and headline will generate. Make sure to click the edit pencil (yellow box) to upload a different image and change the heading (green box) before you post.

General

  • The RCA Conference Gets Competitive
    • RCA is hosting four competitions on the Culinology® Expo show floor! Participate or watch one of the four exciting food and cocktail competitions taking place at #RCA2022, March 23-25 in Atlanta, GA. Register today, and join me at the conference! https://bit.ly/2IpIK2S
  • The RCA Conference is Going to Ignite Your Senses
    • No city has Soul quite as much as Atlanta – and we’re not just talking about the food. The soul of Atlanta describes hearing the excitement, seeing the culture and tasting the cuisine of the city. This year in Atlanta, is sensory overload. Register for the RCA Conference today. https://bit.ly/2IpIK2S

Exhibitor

  • Meet Me at the RCA Conference and Visit the Culinology® Expo
    • Are you registered for the RCA Conference yet?  Head to Atlanta this March – and connect with me at the Culinology® Expo to hear about the latest innovations in food product development.  Register today: https://bit.ly/2IpIK2S
  • Reconnect With Your Peers at the RCA Conference
    • One of the best parts of #RCA2022 is meeting and networking with culinary professionals from around the country. Don’t miss your chance to connect with your peers who are as just as passionate about Culinology® and food product development as you! Register today: https://bit.l/2IpIK2S

Speaker

  • Embrace the Emerging Trend of [SESSION TOPIC]
    • If your company is interested in learning more or experimenting with [SESSION TOPIC], I urge you to attend #RCA2022, March 23-25 in Atlanta, where I will be presenting. My session will leave you inspired to take on challenges and embrace [SESSION TOPIC] for the betterment of your organization. Register today and attend my session on [DATE/TIME OF SESSION]. https://bit.ly/2IpIK2S

Instagram

Post engaging photos of Atlanta that highlight the city’s food and culture while using the hashtag #RCA2022. The ability to link directly to webpages is not an option on Instagram. However, we encourage you to add the conference website to your Instagram bio and reference that in your posts.

You can also tag @culinology in your Instagram Stories to share your excitement for the event. We will add it to our #RCA2022 highlights!

Email Templates

Below is a customizable email to pass on to your colleagues and contacts to join you at the 2022 RCA Conference, March 23-25 in Atlanta, Georgia.

General Template

Subject: Join Me at the RCA Conference

Hello [NAME],

I wanted to let you know about an event taking place March 23-25 in Atlanta, Georgia that I thought you might be interested in. The RCA Conference provides a truly innovative experience for food industry professionals looking to dive deeper into culinary arts, food sciences and food product development.

From educational sessions to networking opportunities to the food and flavor-filled Culinology® Expo – the RCA Conference is a conference experience unlike any other.

We can’t wait to help ignite your senses this March in Atlanta. For more information about the education program, networking opportunities, competitions and accommodations, visit RCA’s conference website at  https://conference.culinology.org/

Sincerely,

[INSERT EMAIL SIGNATURE]

Exhibitor Template

Subject: [INSERT COMPANY NAME] Is Exhibiting at the Culinology® Expo

 

Hello [NAME],

We are excited to share that [COMPANY NAME] will be exhibiting at  RCA’s Culinology® Expo, March 23-25 in Atlanta, Georgia. The RCA Conference is an opportunity to join culinary professionals, food scientists and food product development colleagues for the only conference focused on the fast-growing discipline of Culinology® — the blending of culinary arts and food sciences. As a [EXHIBITOR, SPONSOR, FOUNDING MEMBER], I can assure you that this event is well worth your time.

The Culinology® Expo will allow you to see and taste what’s next in food product development.

Be sure to stop by our Booth #XXX to learn fresh techniques, and discover cutting-edge, innovative products and services designed to help you with your Culinology® needs:

  • LIST PRODUCT/SERVICE
  • LIST PRODUCT/SERVICE

We can’t wait to ignite your senses this March in Atlanta. For more information about the educational sessions, networking opportunities, competitions and accommodations, visit RCA’s NEW conference website, at https://conference.culinology.org/.

Sincerely,

[INSERT EMAIL SIGNATURE]


Signature Template

Name

TITLE | COMPANY

ADDRESS 1, ADDRESS 2 | CITY, STATE ZIP

P: +1.XXX.XXX.XXXX | E: email@email.com

Join me in Atlanta, Georgia for the RCA Conference. Register today!

Conference Graphics

Click on the graphics below to save conference images. We recommend using these images to add to your website and social media posts! You can also visit our Flickr account to browse photos from previous years.