Thursday, March 24 | 1:45 PM - 2:15 PM CT
Emily Cruz, Director of Innovation at Culinex
Janet Helm, MS, RDN, Chief Food and Nutrition Strategist at Weber Shandwick
Why are consumers willing to pay more for tart cherries? Come experience the one-of-a-kind sweet-tart flavor with a unique tasting and discover how this domestically grown superfruit can add value to diverse applications. This session will show how research chefs can harness recent consumer demand for this ruby-red superfruit by sharing science-backed benefits, consumer trends, and inspirational concepts. Hit the innovation sweet spot with a touch of tart.