SESSION DETAILS

Ignite Your Senses with Tart Cherries – Hit the Innovation Sweet Spot

Thursday, March 24 | 1:45 PM - 2:15 PM CT

Vendor

Emily Cruz, Director of Innovation at Culinex
Janet Helm, MS, RDN, Chief Food and Nutrition Strategist at Weber Shandwick

Why are consumers willing to pay more for tart cherries? Come experience the one-of-a-kind sweet-tart flavor with a unique tasting and discover how this domestically grown superfruit can add value to diverse applications. This session will show how research chefs can harness recent consumer demand for this ruby-red superfruit by sharing science-backed benefits, consumer trends, and inspirational concepts. Hit the innovation sweet spot with a touch of tart.

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