Speaker Details

David Christopher Wolf, MBA

David Christopher Wolf, MBA

Innovation & Insights
Marlin Network

Session: Evolving Convenience Expectations in the Food Cultural Revolution

For more than 20 years, Chris Wolf has been tracking emerging consumer opportunities and leveraging insights into strategy, innovation and brand development for multi-national companies including PepsiCo, Tyson Foods, McDonald’s, Nestle, Yum!Brands, Brinker, Subway, and Starbucks. He currently applies his food expertise on client projects at the Marlin Network, a subsidiary of Advantage Sales & Marketing. As a professional speaker and former journalist for The Food Channel and QSR Magazine, Chris’ forecasts and trend perspectives have been published in newspapers, consumer magazines and trade publications; and broadcast on national TV and radio programs. Wolf has a master’s degree in strategy and marketing from the Kellogg Graduate School of Management and he has taught marketing courses at Missouri State University and Drury University. He also co-authored the textbook, “An Integrated Approach to New Food Product Development.”